How to actually find real hotel discounts

Finding hotel discounts is easy right? Well, it can be but largely thanks to a new law called Rate Parity, the process of doing so has changed entirely.

In the past, finding online travel discounts was a simple matter of logging on to Expedia, Orbitz or one of the many other traditional booking engines and performing a quick search. Fast and effective, these booking engines had all the best prices and a most convenient way of filtering them to find the best one. In fact, there was actually no reason to book direct with a hotel or look anywhere else as why bother when you know they have the best price guarantee?

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So what has changed for finding hotel discounts?

If you perform a search on any of the traditional travel booking engines today, you will quickly see how the price of a hotel room, for example, is the same across all platforms. That is, every traditional booking engine will now display the same price and without any actual discount.

As mentioned above, the reason for this lack of value is the introduction of a new law called Rate parity which stipulates that all travel booking websites must retain the same price across all channels of distribution. As Orbitz, Hotels.com, Expedia and most other booking engines are “underneath the same umbrella corporation”, it means they can no longer advertise different rates across their many platforms and hence, no more travel or hotel discounts.

Moral of the story: Traditional booking engines are still fast and convenient but they are no longer the best value and do not offer discounts like they have done in the past.

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Finding Hotel discounts is still easy

Although there is still an extremely easy way to find hotel discounts and more online. Exempt from the laws of Rate Parity and offering a very convenient booking engine of their own, travel membership clubs such as Hotels Etc are now the “Go to” for hotel discounts, vacation packages and much, much more.

Home to over 4 million members and with a five star reputation spanning 25 years, Hotels Etc is a travel membership club who negotiate huge discounts direct with suppliers with the intention of relaying this incredible value to their members. Ranging from 50 – 70%, these are significant discounts and with a user friendly booking engine, they are easily accessible with the click of a button.

In truth, you may not have heard about Hotels Etc until now but this is also easily explained. Hugely popular in the early 1990’s, Travel membership clubs were the best way to find hotel discounts prior to the arrival of the internet but this popularity declined with the emergence of a golden era for travel booking engines. Faced with increased competition from travel brands with highly valuable services, Hotels Etc retained a large customer base but unfortunately, failed to grow significantly there-after.

However, as with any market, the history of the travel industry has a habit of repeating itself and with the introduction of this new law called rate parity, Hotels Etc and other travel membership clubs are now enjoying a resurgence of sorts. That being said, we need not tell you anymore about the incredible offers available in this closed user group as you can just come on over and see for yourself.

Click here for a free trial with Hotels Etc and start finding hotel discounts online today.

Rate Parity and what you don’t know about booking travel online

Finding the best hotel discounts is no longer an easy task and if the truth be known, it’s no longer possible to find any genuine discounts on a traditional booking engine. Yes, they are still popular and the most common means on which most travelers will reserve their accommodation, but make no mistake, Expedia, Orbitz and every other travel booking engine no longer offer the same value to customers as before.

Many online users are unaware this is the case and that standard booking engines are an outdated way to book travel without any genuine discount or value. But why has this happened and what is the alternative solution?

Rate parity

Great changes in the online travel industry

Although this is something you may not have heard about, a recent law called “Rate Parity” has greatly affected the market for booking engines as this new legislation stipulates every travel brand must keep the price of accommodation the same across all channels of distribution. What does this mean? It means Expedia and other large brands cannot offer an alternative cost to the price on any of their other websites. In a more specific sense, rate parity means the traditional booking engines can no longer offer hotel rooms or any other travel related service at a discounted price.

Why do online users still use these booking engines?

Good question. Booking engines are known to offer a user friendly and convenient experience but more to the point, it would seem online users are just simply in the habit of using what was once the only means of booking their travel online. Thing is, you really do need to ask yourself; why book with a travel booking engine when you can book direct with the hotel for the same price? Furthermore, why book with either of the above when you can book for less with a Travel membership club?

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Travel Membership clubs

Once the most popular way to book discounted travel back in the early 1990’s, travel membership clubs have been finding their way back to the forefront of the travel industry in recent times. Rate parity is the reason for this, for membership clubs are the one exemption to the rules which have all but taken away the ability of a traditional booking engine to offer genuine value.

Hotels Etc – 25 years of exceptional service

Hotels Etc is the leading travel membership club in North America with a five star reputation spanning 25 years. User friendly and highly convenient, this is a booking engine but with a stark contrast; every listing represents a discount on the usual price. Ranging anywhere from 40 – 70%, these discounts are incredible value and are testament to the fact Travel Membership clubs are the one best way to find travel discounts online.

Why pay more, when you can pay less? Check out Hotels Etc now and start saving on your next overnight stay or long anticipated vacation.