The hotel industry is slowly recovering from the impact of the COVID 19 pandemic. The pandemic had a significant impact on the industry as travel restrictions and lockdowns resulted in a significant decrease in demand for hotel accommodations. Many Hotels had to shut down temporarily, and some have even closed permanently.
However, as vaccination rates have increased and travel restrictions have eased, there has been a gradual uptick in demand for hotel accommodations, but most importantly discounted travel is highly searched for. Domestic travel has been leading the recovery, with many people opting in for staycations and road trips.
Because of the major impact that covid had on the travel industry, you will notice a major increase in prices. That is why consumers are searching for ways to save money on their next vacation. Travel membership clubs have seen a major increase in enrollments because consumers know how important it is to save money and at the same time still be able to afford a vacation.
Hotels have also implemented new health and safety protocols to provide guests with peace of mind during their stay. This has included measures such as increased cleaning and sanitizing, contactless check-in and check-0ut, social distancing, and room service. The majority of the hotels do not clean your room daily; they will require you to request room cleaning before they enter your room.
You will begin to notice the parity rate being enforced more as more and more families hit the road for their spring and summer vacation. The only way to combat the highly inflated hotel room rates is to join a membership club such as Hotels Etc. which allows their members’ unlimited bookings at up to 70% off the parity rates (public).
Overall, while the recovery is still ongoing and there are challenges ahead, there are positive signs for the hotel industry as travel demand picks up.